Head of Marketing
Marketing departments need just as much financial discipline and strategic thinking as they do imagination and tech savvy. That’s why head of marketing jobs should only go to those with a track record of delivering successful marketing campaigns and strategies that make sense.
The head of marketing in the modern company has a firm grip on the technology at their disposal when it comes to delivering campaigns across all channels. But they will also recognise that within their team there are specialists who can be employed or drafted in to get specialised jobs done. It’s a balance of hands-on management and delegation, allowing a spirit of creativity essential for marketing, but with a firm hand on the reins when it comes to budget and measuring success.
The head of marketing will usually report to a marketing director, but often they have a de facto (or actual) directorial role on the board themselves, and the head of marketing salary often reflects this.
The skills required
Heads of marketing come in two flavours. First there are the brilliant marketing geniuses who have got themselves to the top through their imagination, marketing instinct and talent for crafting award-winning campaigns. Second, there are those who know what’s required of a campaign and are prepared to hand the job of creating and activating it to others, while they keep a hand on the abacus.
If you’re a combination of the two, you’re a rare talent, and you’ll be in demand with top companies. But either type of marketing head is highly employable in this always-on, highly competitive digital world.
Head of Marketing Jobs in Middlesex
One of the smallest of England's historic counties, Middlesex was abolished in the 1960s and most of the region became part of the Greater London area.
The London boroughs that are today known as Barnet, Ealing, Haringey, Hounslow, Hillingdon, Enfield, Brent, and Richmond upon Thames, were once part of Middlesex. While other counties that absorbed bits of the region included Hertfordshire, Surrey and Berkshire.
These days, the area that was once known as Middlesex is thriving, and it benefits greatly from its proximity to the capital. It's also a great place to find Head of Marketing vacancies.
Most of the economy of the area is based in retail and the service sector. The UK headquarters of McDonald's is located in East Finchley, while other companies that call the region home include GlaxoSmithKline, British Sky Broadcasting, Sega Europe, JCDecaux and Guoman Hotel Management.
Fuller's Brewery is located in Chiswick and Cadbury plc has head offices in Uxbridge. What's more, the region, which is very close to Heathrow Airport, is home to a number of aviation companies including British Airways, Air France, KLM and Menzies Aviation.
Middlesex is also an important location for sport, with two of England's largest sporting arenas - Wembley and Twickenham - within its old boundaries.
Popular locations
Head of marketing jobs at Cast UK
Is your marketing department in need of some solid management? Does your marketing team lack imagination or strategic direction? It could be time to find yourself a highly skilled head of marketing through Cast UK. We only deal with management and executive level positions, so let us prepare you a superb shortlist ready for interview. Call 0333 121 3345 so we can delve into our talent pool.
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