Head of Marketing
Marketing departments need just as much financial discipline and strategic thinking as they do imagination and tech savvy. That’s why head of marketing jobs should only go to those with a track record of delivering successful marketing campaigns and strategies that make sense.
The head of marketing in the modern company has a firm grip on the technology at their disposal when it comes to delivering campaigns across all channels. But they will also recognise that within their team there are specialists who can be employed or drafted in to get specialised jobs done. It’s a balance of hands-on management and delegation, allowing a spirit of creativity essential for marketing, but with a firm hand on the reins when it comes to budget and measuring success.
The head of marketing will usually report to a marketing director, but often they have a de facto (or actual) directorial role on the board themselves, and the head of marketing salary often reflects this.
The skills required
Heads of marketing come in two flavours. First there are the brilliant marketing geniuses who have got themselves to the top through their imagination, marketing instinct and talent for crafting award-winning campaigns. Second, there are those who know what’s required of a campaign and are prepared to hand the job of creating and activating it to others, while they keep a hand on the abacus.
If you’re a combination of the two, you’re a rare talent, and you’ll be in demand with top companies. But either type of marketing head is highly employable in this always-on, highly competitive digital world.
Head of Marketing Jobs in Surrey
Located in the South East of England, Surrey shares borders with Kent, East and West Sussex, Hampshire and Berkshire, as well as Greater London, making it one of the Home Counties.
There are many large towns and villages in Surrey - such as Woking, Guildford, Ewell, Epsom and Redhill - making it a suitable choice for those seeking Head of Marketing opportunities. What's more, with much of the county being considered part of the London commuter belt, it's also a good location for those who want to work in the capital but live away from the city.
For much of Surrey's modern history, the region has been known for paper manufacturing and gunpowder. However, these were in steep decline by the early 20th century and new industries took over, such as bicycle and car manufacture.
The McLaren Group, one of the best-known names in automotives, is based here. It has manufacturing and administration facilities in Woking and has also opened a technology centre for research and development.
Some of the region's other top employers include engineering firm WS Atkins, Philips Electronics, Colgate-Palmolive and Ericsson. There's also a large Alexander Dennis factory in the area, which manufactures chassis for buses and fire engines.
Popular locations
Head of marketing jobs at Cast UK
Is your marketing department in need of some solid management? Does your marketing team lack imagination or strategic direction? It could be time to find yourself a highly skilled head of marketing through Cast UK. We only deal with management and executive level positions, so let us prepare you a superb shortlist ready for interview. Call 0333 121 3345 so we can delve into our talent pool.
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