Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Cumbria
Situated in the north-west of England and sharing a border with Scotland, Lancashire, North Yorkshire, Northumberland and County Durham, Cumbria is one of England's largest ceremonial counties and it includes settlements like Carlisle, Penrith and Kendal.
Throughout the region's history it has mainly been a rural location known for its stunning mountains and lovely towns and villages. It contains the Lake District National Park and those seeking Marketing assistant vacancies in Cumbria will certainly enjoy having this Area of Outstanding Natural Beauty right on their doorstep.
People have been living in Cumbria for thousands of years. The Castlerigg stone circle was built by Neolithic people around 3200 BC, while later inhabitants included the Romans, Angles and Vikings.
By the 19th century, mining had become an important part of the local economy, producing iron ore and coal, while a number of slate quarries established during that time are still in operation today.
These days, there are many large companies based in Cumbria, while plenty more have large facilities in the area. Many of these employers are based in manufacturing - in industries ranging from petrochemicals to food manufacture, steel production, paper making and packaging.
Just some examples include Sealy Beds, Corus, The Stobart Group, Kimberly-Clark, Carr's, McVitie's, Nestle, Heinz, Lakeland and GlaxoSmithKline.
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Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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