Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Cumberland
An administrative county from 1889 to 1974, Cumberland was situated on the border with western Scotland and is, today, part of Cumbria. The region is probably best known for its tasty sausages, but it also offers an array of choice for those seeking Marketing assistant vacancies.
Cumberland was first recorded in the Anglo Saxon Chronicle in the 10th century. It was also an important spot during the Roman period, as it marked the western end of Hadrian's Wall.
For much of the region's history, its economy has relied on agriculture, as well as other industries like mining for coal and iron ore. Stone quarrying has also been an important industry for the area - particularly during the Industrial Revolution.
Today, the Cumberland region is mainly characterised by charming villages and sweeping landscapes. The local economy is mainly based in retail, the service sector and tourism.
Some of the companies that are based in the Cumberland area, or which have important facilities in the region, include McVitie's, Carr's Flour Mills, Bendall's Engineering and Innovia Films, which manufactures a variety of plastic products from cellophane for packaging and plastic labels, through to the substrate used for the plastic banknotes found in Australia, New Zealand and Vietnam.
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Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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