Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Manchester
As one of the UK’s largest cities, Manchester has long been an important location in Britain’s industrial and economic pursuits - and here at Cast UK, we can help you find Marketing assistant vacancies in this thriving metropolis.
By the 1500s, the city was known for its textile markets and wool trade. As canals were built over the next 200 years and cotton overtook wool as the material of choice, Manchester continued to grow in importance and population. During the 1800s with the birth of the Industrial Revolution, the city became a pivotal point in the British economy.
Today, it’s said that Manchester has been reborn, becoming a centre of culture and media. Indeed, with the BBC’s move to the north, it’s generally agreed that Manchester is the second city of the UK (although Birmingham may disagree). In addition to the BBC, Granada Television - an ITV franchise - is situated in the city and so is The Guardian newspaper’s head office.
Of course, there are plenty of other big employers operating out of Manchester as it is a major hub for finance, banking, insurance and logistics industries. Some of the big names in business operating out of Manchester are Thomas Cook, McVitie’s, Kellogg’s, Google and Stagecoach.
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Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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