Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Staffordshire
A county in the West Midlands, Staffordshire shares borders with a number of other counties, including Cheshire, Derbyshire, Warwickshire and Shropshire.
If you're searching for Marketing assistant opportunities, the region has a range of options that you might want to consider - these can be found in places like Burton upon Trent, Cannock and Newcastle-under-Lyme, as well as the county town Stafford and Stoke-on-Trent, which is also the largest city in the area.
Since the 17th century, the region has been known for its pottery production, and this became a major part of the economy during the Industrial Revolution. In the 19th century, a number of ceramics companies were founded that are still in existence today. These include Wedgwood, Spode, Burleigh, Aynsley and Dudson.
Historically, other major industries were hat making, textiles, brewing, mining, brick making, ironwork and engineering.
These days, the region is home to a number of breweries, including Coors, Carling and Marstons. Meanwhile, other companies based in Staffordshire, or with large facilities, include The Britannia Building Society and JCB, as well as Unilever, which makes Marmite and Bovril. There's also a Pirelli factory that manufactures tyres.
What's more, the Alton Towers theme park draws in visitors from around the country, as well as tourists from further afield.
Popular locations
Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
Contact us