Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Leicestershire
Located in the East Midlands, Leicestershire shares borders with a number of counties, including Derbyshire, Warwickshire, Lincolnshire and Northamptonshire.
Some of the main settlements in Leicestershire include Loughborough, Mowbray and Hinckley. There's also Leicester, which is situated right in the middle of the county and serves as the county town. All of these places offer a variety of Marketing assistant opportunities.
Farming, textile manufacturing and food manufacture have traditionally played an important part in Leicestershire's economy. What's more, various cheeses and pork pies are said to have originated in the area.
As far back as the 14th century, the region has been a centre of industry, with early specialties including bellfounding, sand casting and stained glass. This continued throughout the 19th century, with projects including Great Paul, the largest bell in Britain, which once hung in St Paul's cathedral.
The engineering past of Leicestershire continues to thrive today. Noble Automotive, known for its high-performance sports cars, has its headquarters in Leicester. Meanwhile, Triumph Motorcycles is based in Hinckley.
Just some of the many companies based in Leicestershire include Pukka Pies, Everards, Stead & Simpson, Shoe Zone, AstraZeneca and 3M. There's also the Masterfoods factory, which produces a variety of pet foods.
Meanwhile, the East Midlands Airport is located in Leicestershire, so a number of freight and distribution companies have facilities in the area, including UPS, DHL and TNT.
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Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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