Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Mansfield
Situated roughly half way between Sheffield and Nottingham, Mansfield is a town with a history of being a market town and the centre of a thriving mining industry. The town has forests in almost every direction outside its borders, and was in times gone by a favourite stopping place for royals on their hunting excursions. On the map Mansfield bears all the hallmarks of a market town, with several major roads emerging to connect the surrounding farms and villages. Nowadays the M1 passes the town’s west, and railways connect it to Sheffield, Nottingham and Leicester.
The town gained notoriety among other mining communities when its mines did not take part in the bitter miners’ strike in the 1980s. However the move was not to prove a long-term saviour of the industry, as today no mines survive. Mansfield was, not surprisingly, home to the famous Mansfield Brewery, but it was taken over in 1999 and production ceased on the site. Mansfield is now a fairly typical post-industrial town, with the service sector and some light industry taking prominence.
The town was the centre of the swimming universe in 2008, however, when local girl Rebecca Adlington won two gold medals at the Beijing Olympics, in the 400 m and 800 m freestyle races. At the time of writing, after London 2012, her 800 m record of 8:14.10 still stands as the world and Olympic record.
The Mansfield urban area is quite large, with a population of around 150,000, which in itself makes it a decent candidate if you’re looking for Marketing assistant jobs. The town also benefits from several large cities and towns within half an hour, so anyone willing to commute will stand an even greater chance of success.
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Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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