Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Bradford
Located in northern England and less than ten miles from Leeds, Bradford is a thriving city in a prime location, making it perfect for anyone seeking Marketing assistant vacancies.
Because of the area's abundance of coal and iron ore, Bradford was one of the first parts of the UK to experience significant growth during the Industrial Revolution.
During this period, Bradford became known as the wool capital of the world, while an array of other products were also manufactured here. Many beautiful Victorian buildings that were built during this time are still standing today, giving a glimpse to the wealth that came into the city.
Since the 19th century, the textile industry has been in slow decline - although it still brings money into the local economy. Meanwhile, the financial, electronics, engineering and manufacturing sectors have grown to take its place.
Today, companies that are based in Bradford include Yorkshire Building Society, Pace Micro and Provident Financial, which owns Vanquis, a well-known credit card company.
Other big-name businesses that call Bradford home include Hallmark UK, Morrisons and Thomas Cook, while online retailer Freeman Grattan Holdings has been located in the city since 1934 when it was established as a mail-order company.
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Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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