Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Margate
If Norfolk and Suffolk were to disappear underwater, and let’s hope they don’t, the Margate, Broadstairs and Ramsgate cluster would represent the UK’s easternmost point. Situated on the tip of Kent, it has long been the holiday resort of choice for many a Londoner who wants to trade the city streets for sandy beaches and fun. It was also one of the favourite Mods v Rockers battlegrounds in the 1960s, although Brighton is better known for this accolade.
Like many seaside towns of the UK, Margate went through great development in the Victorian era, boomed in the mid to late twentieth century, then declined as more and more families holidayed overseas as flights became more affordable. Margate has a population of about 60,000, which does swell a little in the summer months, but it is more a day-tripper’s destination than a holiday resort nowadays. The population has had to diversify somewhat for the town to survive, and there is now a wider range of non-tourist employment and a small amount of manufacturing taking place in the town.
Manston Airport, or Kent International Airport, is located a few miles to the south west of Margate, and handles flights to mainland Europe and the Channel Islands. The town is reasonably well connected by road and rail to London and the South Coast, too. Margate will have the kinds of logistics needs that accompany any concentration of population, which can sometimes throw Marketing assistant jobs into the mix, but nearby Canterbury, Ashford or Folkestone might be better bets.
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Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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