Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Kent
Often called the Garden of England due to its spectacular greenery, Kent is a county in the south-east.
Much of Kent is surrounded by water, with coastlines on the North Sea and the English Channel. It shares borders with Sussex, Surrey and Essex. What's more, Kent is a Home County with parts within the London commuter belt, so it's an ideal location for those seeking Marketing assistant opportunities.
Throughout its history, Kent has been an important location. During the Middle Ages, the Cathedral at Canterbury became a destination for pilgrims worldwide, after Thomas Becket was murdered there in 1170. Meanwhile, the River Medway had a naval dockyard for around 500 years before it was shut in 1984.
These days, Kent is known for everything from cement and brick making through to shipbuilding, aircraft design and power, while retail, tourism and the service sector are also important.
Just some of the companies based in Kent, or with large facilities, include KEF Metalworking and Kimberly-Clark. Meanwhile, Aylesford is a large paper recycling facility that manufactures newsprint.
In addition, Dover is an important port town, particularly for ferries to the continent, while cruise lines like MSC, Fred Olsen, Holland America, Princess, Royal Caribbean and Saga depart regularly to destinations around the world.
Popular locations
Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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