Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Dartford
At the eastern side of the London conurbation, just to the south of the Thames, a few hundred metres of agricultural land separate the city from its neighbour Dartford. As the crow flies, Dartford is about 14 miles (23 km) from the centre of London. The M25 cuts right through the middle of the town and becomes the Dartford tunnel if you’re heading north (anticlockwise) or the Queen Elizabeth Bridge if you’re heading south (clockwise). Interestingly, the tunnel and bridge are not technically part of the motorway – they form the A282 so that vehicles not permitted to use the motorway can use them – so the M25 is not a complete loop.
Dartford has a long industrial history, with brewing, paper-making, cement making, lime-burning, chalk mining, chemical manufacturing and heavy engineering all going on, with a ready market just up the river in London. However, as the twentieth century wore on, most of these industries died out and Dartford’s service sector got stronger, alongside plentiful light industry. Nowadays there are several trading and industrial estates around the town, and the old Blue Circle Cement factory was demolished and the land used for the huge Bluewater shopping centre. Next to the river is Littlebrook oil-fired power station.
With plenty of industry sill in existence in the town, fantastic connections and one of the UK’s largest shopping centres on its doorstep, Dartford is a prime location for Marketing assistant jobs. It is also a large town, whose population tops 85,000, or 100,000 if the whole borough is taken into account. Opportunities in the logistics sector could hardly be more promising than those presented by Dartford’s profile.
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Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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