Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Greater London
Home to more than 7.5 million people and covering around 1,500 sq km, Greater London is an administrative division that was created in 1965.
Comprising the City of London, as well as the 32 London boroughs, it is often described as the region inside the M25, although this isn't exactly accurate. What's more, it offers a wealth of choice for those seeking Marketing assistant opportunities.
The centre of the British government, Greater London is home to various official bodies and it's also the financial hub of the country, with just some of the big companies based here including Lloyds, Barclays and Citibank. Other top companies with headquarters or other facilities here include Reuters, Ford, Warburtons, Tate & Lyle, Nestle and John Lewis.
What's more, transportation and shipping are essential for keeping Greater London running. Heathrow Airport is one of the busiest airports in the world, seeing around 69 million passengers a year, as well as a significant amount of cargo.
Meanwhile, several mainline rail companies travel into London and Transport for London helps millions of passengers get across the capital every day via bus, Tube, DLR and tram. There's also the Port of London Authority, which deals with commercial freight on the River Thames.
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Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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