Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Guildford
Located 26 miles (46 km) south west of the centre of London , Surrey's county town Guildford is a historic setting in England's South. For a time, between the 10th and the 13th centuries the Royal Mint was located here, and that's not the town's only association with precious things – the “Guild” part of its name relates to gold. Guildford's castle was built during this time, too.
Guildford was one of the first towns to have a canal dug through it, in the mid-1600s, about 100 years before the national boom in canals. Named the Wey Navigation, it linked directly to the River Thames to allow the fast transportation of heavy goods to and from the capital. Although the town has never been the location of heavy industry, it has always been a good place to do business, and that is certainly true today, with several international companies having offices or head offices there. The list includes Philips Electronics, Colgate-Palmolive, Ericsson, Allianz, Electronic Arts and Sanofi. Since EA is not the only major video game producer in town, Guildford has something of a reputation of being an entertainment software capital.
Guildford is a reasonably affluent town and is a firm favourite among London's commuters who still want to live in a thriving town with plenty going on. Its population is around 70,000, and there are places such as the Surrey Research Park with plenty of exciting innovations being developed. Despite the lack of heavy industry, Marketing assistant positions do come up in Guildford, and we're best placed to locate them when they arise.
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Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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