Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Maidenhead
To the west of London, just as the conurbation is beginning to fragment into more rural country, lies the town of Maidenhead. The town is on the commuter belt to London, whose centre is 25 miles (43 km) to the east, but also serves Reading 11 miles (18 km) to the west and Slough, its eastern neighbour. Maidenhead is served by trains on the London to Reading and Bristol line. The M4 and A404(M) pass to its south, and the A4 Bath Road passes through the town centre. Heathrow Airport is 12 miles (20 km) to the east.
The town appears to have grown around a bridge that was built to replace the ferry across the river in the middle ages, and some architecture from the period remains today, but the railway gave the town a real boost as it began to attract traders and new settlers. At the south eastern tip of the town is Eton Dorney, which was given international fame as the location of the rowing and canoe sprint events.
Although commuting is important to Maidenhead, and much of the local economy depends on it, there is some industry in the town, including software companies, the pharmaceuticals industry and plastics manufacture. The affluent populace, excellent communications to the capital and internationally, and a crop of local businesses mean that Marketing assistant jobs in Maidenhead or the surrounding area are offered relatively frequently.
Popular locations
Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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