Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in High Wycombe
The Buckinghamshire town of High Wycombe might sound like a sleepy village with a cricket pitch and a pub, but it’s actually a large town that’s quite industrialised, especially for a southern town. In the past it has been known as a mill town and a paper making centre, but it is probably its furniture workshops for which it became best known. Thousands of terraced homes were built for the workers, and by the middle of the nineteenth century High Wycombe rivalled the towns around Manchester for its industriousness, but also for its squalor. A major redevelopment was carried out in the 1920s to bring habitation up to modern standards. During the Second World War, RAF Bomber Command was based in the town, and was joined in 1942 by the United States’ equivalent.
Although the actual town of High Wycombe has a population of around 75,000, it is part of an amalgamation of smaller towns whose population totals around 120,000. The town is on the M40, about halfway between the centre of London and Oxford.
High Wycombe might have had its ups and downs economically, but it appears to be on the up at the moment, and Marketing assistant jobs have been found in the area. With excellent road and rail links to London and Oxford, it’s a natural place for a distribution centre. Its status as something of a commuter town also means there’s a lot of movement of goods into High Wycombe.
Popular locations
Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
Contact us