Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Bedfordshire
Bordering Cambridgeshire, Northamptonshire, Hertfordshire and Buckinghamshire, Bedfordshire is a ceremonial county in the East of England. Its southernmost point is around 25 miles from central London and it offers a number of opportunities for those seeking Marketing assistant roles.
The region comprises prominent towns and cities like Bedford, Dunstable and Leighton Buzzard. Until the late 19th century, Bedfordshire's economy was mainly based in agriculture - particularly sheep farming, while the textile industry and lace manufacture were also important.
In the mid-1800s, as the Industrial Revolution took hold and the railways improved across the county, some heavy industry came to the area, but this was mainly brewing and the manufacture of farm instruments. On the whole, the region remained mainly agricultural.
During the 20th century, the population of towns like Bedford grew rapidly. Today, an array of well-known companies have headquarters or large facilities in Bedfordshire. These are based in a number of sectors and include Autoglass, Kingspan Off-site, Jordans Cereals and Vauxhall Motors.
London Luton Airport is located in Bedfordshire and airlines operating from this transport hub include EasyJet, Monarch Airlines and Thomson Airways.
As well as having millions of passengers pass through its gates every year, Luton Airport also processes a significant amount of cargo for companies like DHL Express, Varig Logistica and Atlantic Airlines.
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Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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