Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Bedford
Bedford is a town of about 80,000 people situated in the heart of England, about halfway between London and Leicester. With its surrounding towns the population of the urban area tops 100,000, but it remains a relatively small town as county towns go. (In case you were wondering, it’s the county town of Bedfordshire.) The town has a largely rural past, but the growth in population has seen the usual diversity of small industries, retail and local government spring to life, and this is where the majority of the town’s employment comes from.
The world of TV, especially in the 1970s, would not have been the same without the Bedford influence. Sitcom stars Ronnie Barker and John le Mesurier were both born in the town, and much of Some Mothers do ’Ave ’Em was filmed in the town. Bedford also produced sometime Countdown maths genius and all-round numerically astute adder-upper Carol Vorderman.
As the largest town surrounded by several hundred square miles of countryside and within commuting distance from Milton Keynes, Northampton and Luton, Bedford has become something of a hub in the region. This does mean that sometimes Marketing assistant positions come up to fill the town’s natural need for procurement, logistics and supply chain managers and executives.
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Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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