Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Oxford
The county town of Oxford and famous throughout the world for its university, Oxford is actually a thriving, self-contained city with a diversity of industries not directly related to its county status or education sector. It has been a successful city for so long that its architecture spans the millennia, and since much of the most important buildings were churches, it got the name “city of dreaming spires”.
Without doubt the university and its related activities (bars, cafes, hotels, shops, theatres etc.) is the key single employer of the city, and the university heritage also plays into its thriving tourism industry. All this contributes to the thriving nature of the city, which is busy all the year round.
But a major industry just to the south east of the city centre is car manufacturing, at the Cowley BMW plant, home of the new Mini. The plant used to be the Morris Motors plant during the First World War, and this attracted a railway and other communications to serve it. During World War Two the plant made training planes for the RAF. After the war mergers and acquisitions changed the company to BMC, then British Leyland, Austin Rover, the Rover Group and finally BMW (but locals still call the factory Morris’s).
With a thriving, ever changing population and various high-tech and heavy industries, Oxford often throws up Marketing assistant positions to help oil the wheels of commerce. It’s certainly an exciting place to live and work.
Popular locations
Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
Contact us