Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Cleveland
Situated in the north-east of England, Cleveland is a region that has been long known for its industrial and manufacturing capabilities, and it offers a range of opportunities for those seeking Marketing assistant positions.
During the 18th century, ironwork was a major part of the local economy and the ironstone used for blast furnaces on the River Tees was procured from the Cleveland Hills.
These days, Cleveland is not an officially recognised region. In the mid-1990s, the county was broken up into four unitary authorities: Hartlepool, Stockton-on-Tees, Middlesbrough and Redcar and Cleveland.
However, many people from the region still identify themselves as being from Cleveland and bodies like the Cleveland Police and Cleveland Fire Brigade carry the name today.
Much of the area is undergoing significant regeneration, and these days, the economy is mainly based in retail, technology and the service sector.
However, a few big-names in heavy industry still call the region home. For example, there's the Cleveland Bridge and Engineering Company, Teeside Steelworks and Dorman Long, which provided the steel for the Sydney Harbour Bridge, the Tyne Bridge and the Auckland Harbour Bridge.
What's more, Teesport is the country's third largest port and handles around 56 million tonnes of cargo every year, with facilities including container quays and RORO ramps.
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Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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