Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Middlesbrough
Middlesbrough is one of several industrial powerhouses that served England’s North Sea coast during the Industrial Revolution and the age of empire, along with Hull, Newcastle-upon-Tyne, Sunderland, Hartlepool and Grimsby. It is a town of over 140,000 population which has had to perform a degree of reinvention in the post-war period as the docks fell into disuse, but the chemical plant at nearby Wilton and the steelworks continue to be strong employers to this day.
To the west of the city is Stockton-on-Tees, which was one end of the famous Stockton and Darlington Railway, the first public railway in the world. The railway had a massive effect on Middlesbrough’s economy when it was opened in 1825. The city is still well connected, with good road and rail links and Teesside Airport serving domestic and short-haul needs. With this rich mix of industries and a large population to cater for, Marketing assistant vacancies often emerge in Middlesbrough.
The city has a long list of notable people who hail from its street or its nearby area. A few famous names include football legends Brian Clough and Don Revie, rugby union star Rory Underwood, conjuror Paul Daniels, comedian Bob Mortimer (of Vic and Bob fame), guitarist Chris Rea and Corrie actors Thelma “Mavis Riley” Barlow and Chris “Brian Tilsley” Quinten, to name but a few. There must be something in the water!
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Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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