Growth Hacker
Any company that’s run in a vaguely competent manner will gradually grow and put down roots. But sometimes, time is not a commodity that a business has in abundance. They need to grow quickly using any legitimate means necessary, and they want to do it without resorting to expensive means like placing ads on TV and throwing money at digital sales. Enter the world of the growth hacker.
Growth hacking (often called growth marketing) is the use of clever means to break through in your niche, usually using digital channels. It’s all about identifying narrow openings that no one else has thought of (hence the reference to hacking) and exploiting them for the benefit of the client. It’s not unusual for the techniques discovered by growth hackers to end up becoming established marketing means, albeit with a heftier price tag.
Growth hackers know a low-hanging fruit when they see one, even if it’s invisible to traditional marketers. That’s why they are so valued by businesses – they can grab marketing opportunities with little or no financial outlay and turn them into growth and profitability, just when they need it.
The skills required
Growth hacking recruitment is based entirely on results. If a growth hacker has won a company a boost in growth or sales leads innovation, nous and timely actions, companies seeking growth are interested. People with such innovative mindsets tend not to be able to describe a set procedure for working in a particular scenario, as they’ll start looking at the task ahead of them and come up with unique, innovative solutions, with perhaps a little nod to their past work.
That can make growth hackers hard to interview, so it’s not unusual for self-proclaimed growth hackers to be employed on short-term contracts with the potential for bonuses should their efforts prove to be fruitful.
Growth Hacker Jobs in Manchester
As one of the UK’s largest cities, Manchester has long been an important location in Britain’s industrial and economic pursuits - and here at Cast UK, we can help you find Growth Hacker vacancies in this thriving metropolis.
By the 1500s, the city was known for its textile markets and wool trade. As canals were built over the next 200 years and cotton overtook wool as the material of choice, Manchester continued to grow in importance and population. During the 1800s with the birth of the Industrial Revolution, the city became a pivotal point in the British economy.
Today, it’s said that Manchester has been reborn, becoming a centre of culture and media. Indeed, with the BBC’s move to the north, it’s generally agreed that Manchester is the second city of the UK (although Birmingham may disagree). In addition to the BBC, Granada Television - an ITV franchise - is situated in the city and so is The Guardian newspaper’s head office.
Of course, there are plenty of other big employers operating out of Manchester as it is a major hub for finance, banking, insurance and logistics industries. Some of the big names in business operating out of Manchester are Thomas Cook, McVitie’s, Kellogg’s, Google and Stagecoach.
Popular locations
Growth hackers find jobs at Cast UK
Whether you’re looking for a rapid and inexpensive growth boost or are a person who can use growth hacking to elevate a business, read on. At Cast UK, we help our clients recruit candidates in all branches of marketing, including growth hacking. If you have the skills to find unorthodox growth opportunities for all sorts of businesses, follow the link below and register with us.
If you’ve looking for a growth hacker to quickly bring in new business for your company, call 0333 121 3345 and speak to one of our consultants – we might just have the perfect candidate.
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