Growth Hacker
Any company that’s run in a vaguely competent manner will gradually grow and put down roots. But sometimes, time is not a commodity that a business has in abundance. They need to grow quickly using any legitimate means necessary, and they want to do it without resorting to expensive means like placing ads on TV and throwing money at digital sales. Enter the world of the growth hacker.
Growth hacking (often called growth marketing) is the use of clever means to break through in your niche, usually using digital channels. It’s all about identifying narrow openings that no one else has thought of (hence the reference to hacking) and exploiting them for the benefit of the client. It’s not unusual for the techniques discovered by growth hackers to end up becoming established marketing means, albeit with a heftier price tag.
Growth hackers know a low-hanging fruit when they see one, even if it’s invisible to traditional marketers. That’s why they are so valued by businesses – they can grab marketing opportunities with little or no financial outlay and turn them into growth and profitability, just when they need it.
The skills required
Growth hacking recruitment is based entirely on results. If a growth hacker has won a company a boost in growth or sales leads innovation, nous and timely actions, companies seeking growth are interested. People with such innovative mindsets tend not to be able to describe a set procedure for working in a particular scenario, as they’ll start looking at the task ahead of them and come up with unique, innovative solutions, with perhaps a little nod to their past work.
That can make growth hackers hard to interview, so it’s not unusual for self-proclaimed growth hackers to be employed on short-term contracts with the potential for bonuses should their efforts prove to be fruitful.
Growth Hacker Jobs in Bolton
Located in the Greater Manchester area, the town of Bolton is a thriving community with plenty of opportunities for those seeking Growth Hacker positions.
The town's history extends back thousands of years and signs of a Neolithic settlement include a stone circle on Cheetham Close. Bronze Age burial mounds in the region were excavated by the Victorians and the town was given a market charter in 1251. In fact, the medieval market was held until the 18th century.
Bolton has long been known for its textile industry and several innovations, including the spinning mule, led to the town's prosperity during the Industrial Revolution. However, there was substantial decline in the 1920s and today the chimneys and empty mills are the only reminders of this part of the town's past.
However, there is still an element of manufacturing to be found in Bolton, with smaller scale paper manufacturing, textiles and steelworks in operation.
Warburtons is headquartered in the town and has been since it was established in 1876. Now one of the UK's most popular brands of bread, this company produces millions of loaves every year. In addition to its head office, there are also two bakeries in Bolton.
For the most part, however, Bolton's modern economy relies on the service sector and tech. The town is home to a number of offices that specialise in data processing and there are several call centres and IT companies.
Popular locations
Growth hackers find jobs at Cast UK
Whether you’re looking for a rapid and inexpensive growth boost or are a person who can use growth hacking to elevate a business, read on. At Cast UK, we help our clients recruit candidates in all branches of marketing, including growth hacking. If you have the skills to find unorthodox growth opportunities for all sorts of businesses, follow the link below and register with us.
If you’ve looking for a growth hacker to quickly bring in new business for your company, call 0333 121 3345 and speak to one of our consultants – we might just have the perfect candidate.
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