Growth Hacker
Any company that’s run in a vaguely competent manner will gradually grow and put down roots. But sometimes, time is not a commodity that a business has in abundance. They need to grow quickly using any legitimate means necessary, and they want to do it without resorting to expensive means like placing ads on TV and throwing money at digital sales. Enter the world of the growth hacker.
Growth hacking (often called growth marketing) is the use of clever means to break through in your niche, usually using digital channels. It’s all about identifying narrow openings that no one else has thought of (hence the reference to hacking) and exploiting them for the benefit of the client. It’s not unusual for the techniques discovered by growth hackers to end up becoming established marketing means, albeit with a heftier price tag.
Growth hackers know a low-hanging fruit when they see one, even if it’s invisible to traditional marketers. That’s why they are so valued by businesses – they can grab marketing opportunities with little or no financial outlay and turn them into growth and profitability, just when they need it.
The skills required
Growth hacking recruitment is based entirely on results. If a growth hacker has won a company a boost in growth or sales leads innovation, nous and timely actions, companies seeking growth are interested. People with such innovative mindsets tend not to be able to describe a set procedure for working in a particular scenario, as they’ll start looking at the task ahead of them and come up with unique, innovative solutions, with perhaps a little nod to their past work.
That can make growth hackers hard to interview, so it’s not unusual for self-proclaimed growth hackers to be employed on short-term contracts with the potential for bonuses should their efforts prove to be fruitful.
Growth Hacker Jobs in Cheshire
A ceremonial county in the North West of England, Cheshire is situated on the River Mersey and is home to a number of cities and towns, including Chester, Warrington, Widnes, Crewe, Ellesmere Port and Macclesfield.
For hundreds of years, the region has been known for its production of cheese, salt, chemicals and textiles - especially woven silk - while agriculture has also provided a longstanding boost to the area's economy.
During the Industrial Revolution, Cheshire experienced significant growth, particularly due to the fact that the Manchester Ship Canal and other such waterways pass through the area.
In addition, Crewe held a prominent position in the country's railroad industry, as it was the location of a major junction, as well as the Crewe Railway Works, a leading producer of locomotives.
These days, Cheshire is home to a vast number of companies, making it an ideal choice for those seeking Growth Hacker vacancies.
Salt mining and chemicals are still an important part of Cheshire's economy, with companies like British Salt, Ineos and Brunner Mond, as well as the Stanlow Refinery at Ellesmere Port.
Meanwhile, other industries gained prominence - like bio-technology, financial services, ICT and manufacturing.
Just some of the big names you'll find in the region include Jaguar, Vauxhall, Bentley, Mornflake, United Utilities and Pets at Home. In addition, Woodford Aerodrome is a facility of BAE Systems that has produced aircraft ranging from passenger jets to military bombers.
Popular locations
Growth hackers find jobs at Cast UK
Whether you’re looking for a rapid and inexpensive growth boost or are a person who can use growth hacking to elevate a business, read on. At Cast UK, we help our clients recruit candidates in all branches of marketing, including growth hacking. If you have the skills to find unorthodox growth opportunities for all sorts of businesses, follow the link below and register with us.
If you’ve looking for a growth hacker to quickly bring in new business for your company, call 0333 121 3345 and speak to one of our consultants – we might just have the perfect candidate.
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