Growth Hacker
Any company that’s run in a vaguely competent manner will gradually grow and put down roots. But sometimes, time is not a commodity that a business has in abundance. They need to grow quickly using any legitimate means necessary, and they want to do it without resorting to expensive means like placing ads on TV and throwing money at digital sales. Enter the world of the growth hacker.
Growth hacking (often called growth marketing) is the use of clever means to break through in your niche, usually using digital channels. It’s all about identifying narrow openings that no one else has thought of (hence the reference to hacking) and exploiting them for the benefit of the client. It’s not unusual for the techniques discovered by growth hackers to end up becoming established marketing means, albeit with a heftier price tag.
Growth hackers know a low-hanging fruit when they see one, even if it’s invisible to traditional marketers. That’s why they are so valued by businesses – they can grab marketing opportunities with little or no financial outlay and turn them into growth and profitability, just when they need it.
The skills required
Growth hacking recruitment is based entirely on results. If a growth hacker has won a company a boost in growth or sales leads innovation, nous and timely actions, companies seeking growth are interested. People with such innovative mindsets tend not to be able to describe a set procedure for working in a particular scenario, as they’ll start looking at the task ahead of them and come up with unique, innovative solutions, with perhaps a little nod to their past work.
That can make growth hackers hard to interview, so it’s not unusual for self-proclaimed growth hackers to be employed on short-term contracts with the potential for bonuses should their efforts prove to be fruitful.
Growth Hacker Jobs in Merseyside
Situated in the North West of England, Merseyside is a metropolitan county that includes Liverpool as well as St Helens, Sefton, Wirral and Knowsley.
The region is best known for its prominence in the shipping and shipbuilding industry during the 18th and 19th centuries. Indeed, Liverpool was one of the most important ports in the country - and the world - and a huge range of products were imported and exported from the city.
Merseyside played a pivotal role during the Industrial Revolution, as the area was known for its textiles, metalwork and glass and it was also an important part of the UK's coal mining industry. In addition, a network of canals and railways expanded across the region in order to simplify transport.
Today, Merseyside is a thriving area, known not only for its manufacturing and industrial trade, but also its importance in finance, retail, energy, technology and the service sector - and there are many opportunities available for those seeking Growth Hacker vacancies in the region.
A number of well-known companies call the area home, including Littlewoods, Lambrini, Sayers and Pilkington, while local car manufacturing facilities assemble Jaguar X-Type and Land Rover Freelander vehicles.
In addition, Merseyside is an important transport hub, with various airports, shipping ports, ferry terminals train lines covering the vicinity.
Popular locations
Growth hackers find jobs at Cast UK
Whether you’re looking for a rapid and inexpensive growth boost or are a person who can use growth hacking to elevate a business, read on. At Cast UK, we help our clients recruit candidates in all branches of marketing, including growth hacking. If you have the skills to find unorthodox growth opportunities for all sorts of businesses, follow the link below and register with us.
If you’ve looking for a growth hacker to quickly bring in new business for your company, call 0333 121 3345 and speak to one of our consultants – we might just have the perfect candidate.
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