Growth Hacker
Any company that’s run in a vaguely competent manner will gradually grow and put down roots. But sometimes, time is not a commodity that a business has in abundance. They need to grow quickly using any legitimate means necessary, and they want to do it without resorting to expensive means like placing ads on TV and throwing money at digital sales. Enter the world of the growth hacker.
Growth hacking (often called growth marketing) is the use of clever means to break through in your niche, usually using digital channels. It’s all about identifying narrow openings that no one else has thought of (hence the reference to hacking) and exploiting them for the benefit of the client. It’s not unusual for the techniques discovered by growth hackers to end up becoming established marketing means, albeit with a heftier price tag.
Growth hackers know a low-hanging fruit when they see one, even if it’s invisible to traditional marketers. That’s why they are so valued by businesses – they can grab marketing opportunities with little or no financial outlay and turn them into growth and profitability, just when they need it.
The skills required
Growth hacking recruitment is based entirely on results. If a growth hacker has won a company a boost in growth or sales leads innovation, nous and timely actions, companies seeking growth are interested. People with such innovative mindsets tend not to be able to describe a set procedure for working in a particular scenario, as they’ll start looking at the task ahead of them and come up with unique, innovative solutions, with perhaps a little nod to their past work.
That can make growth hackers hard to interview, so it’s not unusual for self-proclaimed growth hackers to be employed on short-term contracts with the potential for bonuses should their efforts prove to be fruitful.
Growth Hacker Jobs in Greater London
An administrative area that was created in 1965, Greater London is often described as the region within the M25. It comprises the City of London, as well as the 32 boroughs, and is home to an array of businesses, making it an ideal choice for those seeking Growth Hacker opportunities.
For hundreds of years, London was known for its shipping and manufacturing, producing everything from textiles and food products, through to automobiles and ironwork.
In fact, a number of such facilities are still in operation today, such as the Tate & Lyle sugar refinery in Silvertown, Warburtons in Brimsdown and Nestle in Hayes. At the Ford factory in Dagenham, vehicle body panels and diesel engines are manufactured, while Fuller's Brewery operates out of Chiswick.
For the most part, however, London's economy is now based in the financial and service industries.
Around 70 per cent of the FTSE 100 are located within Greater London. In Canary Wharf, you'll find the headquarters of HSBC, Barclays, Citigroup and Reuters, while other big-name businesses in Greater London include the Guardian Newspaper, Balfour Beatty, GlaxoSmithKline, PricewaterhouseCoopers, Marks & Spencer, BP, British American Tobacco and Royal Dutch Shell.
What's more, transportation is a huge part of London's economy and day-to-day operation. Overground trains, underground trains, buses, coaches, taxis and trams all keep Londoners on the move, while the area is also home to a number of airports and the Port of London.
Popular locations
Growth hackers find jobs at Cast UK
Whether you’re looking for a rapid and inexpensive growth boost or are a person who can use growth hacking to elevate a business, read on. At Cast UK, we help our clients recruit candidates in all branches of marketing, including growth hacking. If you have the skills to find unorthodox growth opportunities for all sorts of businesses, follow the link below and register with us.
If you’ve looking for a growth hacker to quickly bring in new business for your company, call 0333 121 3345 and speak to one of our consultants – we might just have the perfect candidate.
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