Growth Hacker
Any company that’s run in a vaguely competent manner will gradually grow and put down roots. But sometimes, time is not a commodity that a business has in abundance. They need to grow quickly using any legitimate means necessary, and they want to do it without resorting to expensive means like placing ads on TV and throwing money at digital sales. Enter the world of the growth hacker.
Growth hacking (often called growth marketing) is the use of clever means to break through in your niche, usually using digital channels. It’s all about identifying narrow openings that no one else has thought of (hence the reference to hacking) and exploiting them for the benefit of the client. It’s not unusual for the techniques discovered by growth hackers to end up becoming established marketing means, albeit with a heftier price tag.
Growth hackers know a low-hanging fruit when they see one, even if it’s invisible to traditional marketers. That’s why they are so valued by businesses – they can grab marketing opportunities with little or no financial outlay and turn them into growth and profitability, just when they need it.
The skills required
Growth hacking recruitment is based entirely on results. If a growth hacker has won a company a boost in growth or sales leads innovation, nous and timely actions, companies seeking growth are interested. People with such innovative mindsets tend not to be able to describe a set procedure for working in a particular scenario, as they’ll start looking at the task ahead of them and come up with unique, innovative solutions, with perhaps a little nod to their past work.
That can make growth hackers hard to interview, so it’s not unusual for self-proclaimed growth hackers to be employed on short-term contracts with the potential for bonuses should their efforts prove to be fruitful.
Growth Hacker Jobs in Guildford
Located 26 miles (46 km) south west of the centre of London , Surrey's county town Guildford is a historic setting in England's South. For a time, between the 10th and the 13th centuries the Royal Mint was located here, and that's not the town's only association with precious things – the “Guild” part of its name relates to gold. Guildford's castle was built during this time, too.
Guildford was one of the first towns to have a canal dug through it, in the mid-1600s, about 100 years before the national boom in canals. Named the Wey Navigation, it linked directly to the River Thames to allow the fast transportation of heavy goods to and from the capital. Although the town has never been the location of heavy industry, it has always been a good place to do business, and that is certainly true today, with several international companies having offices or head offices there. The list includes Philips Electronics, Colgate-Palmolive, Ericsson, Allianz, Electronic Arts and Sanofi. Since EA is not the only major video game producer in town, Guildford has something of a reputation of being an entertainment software capital.
Guildford is a reasonably affluent town and is a firm favourite among London's commuters who still want to live in a thriving town with plenty going on. Its population is around 70,000, and there are places such as the Surrey Research Park with plenty of exciting innovations being developed. Despite the lack of heavy industry, Growth Hacker positions do come up in Guildford, and we're best placed to locate them when they arise.
Popular locations
Growth hackers find jobs at Cast UK
Whether you’re looking for a rapid and inexpensive growth boost or are a person who can use growth hacking to elevate a business, read on. At Cast UK, we help our clients recruit candidates in all branches of marketing, including growth hacking. If you have the skills to find unorthodox growth opportunities for all sorts of businesses, follow the link below and register with us.
If you’ve looking for a growth hacker to quickly bring in new business for your company, call 0333 121 3345 and speak to one of our consultants – we might just have the perfect candidate.
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