Growth Hacker
Any company that’s run in a vaguely competent manner will gradually grow and put down roots. But sometimes, time is not a commodity that a business has in abundance. They need to grow quickly using any legitimate means necessary, and they want to do it without resorting to expensive means like placing ads on TV and throwing money at digital sales. Enter the world of the growth hacker.
Growth hacking (often called growth marketing) is the use of clever means to break through in your niche, usually using digital channels. It’s all about identifying narrow openings that no one else has thought of (hence the reference to hacking) and exploiting them for the benefit of the client. It’s not unusual for the techniques discovered by growth hackers to end up becoming established marketing means, albeit with a heftier price tag.
Growth hackers know a low-hanging fruit when they see one, even if it’s invisible to traditional marketers. That’s why they are so valued by businesses – they can grab marketing opportunities with little or no financial outlay and turn them into growth and profitability, just when they need it.
The skills required
Growth hacking recruitment is based entirely on results. If a growth hacker has won a company a boost in growth or sales leads innovation, nous and timely actions, companies seeking growth are interested. People with such innovative mindsets tend not to be able to describe a set procedure for working in a particular scenario, as they’ll start looking at the task ahead of them and come up with unique, innovative solutions, with perhaps a little nod to their past work.
That can make growth hackers hard to interview, so it’s not unusual for self-proclaimed growth hackers to be employed on short-term contracts with the potential for bonuses should their efforts prove to be fruitful.
Growth Hacker Jobs in Aldershot
Aldershot is a town that has grown up around the British army. It was a small village surrounded by barely useable land until the Crimean War, when a military base was located there. Within a few years the population had exploded from less than a thousand to around 16,000, which is about half its current population. It is known as the home of the British Army, and several regiments are based there.
The Hampshire town is located about 30 miles (50 km) south west of the centre of London, 7 miles (12 km) west of Guildford and 16 miles (26 km) south east of Reading. It is at the centre of a large conurbation that takes in Farnborough, Farnham, Fleet and Camberley, and together the population is close to a quarter of a million. Immediately to the north of Aldershot is Farnborough, home of one of the UK’s most important air shows, which is both a trade fair for military and civilian aircraft and a public spectacle.
While Aldershot is dominated culturally and, to some extent, geographically by the barracks, there is a static population living in the town and its adjacent neighbours, and there is a diverse range of industry in the area. Logistics and Supply chain professionals looking for Growth Hacker work should therefore find rich pickings in Aldershot. It’s well connected to the transport network, with the M3 passing to its north and a comprehensive rails service. And failing that, you might be able to hitch-hike on a tank.
Popular locations
Growth hackers find jobs at Cast UK
Whether you’re looking for a rapid and inexpensive growth boost or are a person who can use growth hacking to elevate a business, read on. At Cast UK, we help our clients recruit candidates in all branches of marketing, including growth hacking. If you have the skills to find unorthodox growth opportunities for all sorts of businesses, follow the link below and register with us.
If you’ve looking for a growth hacker to quickly bring in new business for your company, call 0333 121 3345 and speak to one of our consultants – we might just have the perfect candidate.
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