Growth Hacker
Any company that’s run in a vaguely competent manner will gradually grow and put down roots. But sometimes, time is not a commodity that a business has in abundance. They need to grow quickly using any legitimate means necessary, and they want to do it without resorting to expensive means like placing ads on TV and throwing money at digital sales. Enter the world of the growth hacker.
Growth hacking (often called growth marketing) is the use of clever means to break through in your niche, usually using digital channels. It’s all about identifying narrow openings that no one else has thought of (hence the reference to hacking) and exploiting them for the benefit of the client. It’s not unusual for the techniques discovered by growth hackers to end up becoming established marketing means, albeit with a heftier price tag.
Growth hackers know a low-hanging fruit when they see one, even if it’s invisible to traditional marketers. That’s why they are so valued by businesses – they can grab marketing opportunities with little or no financial outlay and turn them into growth and profitability, just when they need it.
The skills required
Growth hacking recruitment is based entirely on results. If a growth hacker has won a company a boost in growth or sales leads innovation, nous and timely actions, companies seeking growth are interested. People with such innovative mindsets tend not to be able to describe a set procedure for working in a particular scenario, as they’ll start looking at the task ahead of them and come up with unique, innovative solutions, with perhaps a little nod to their past work.
That can make growth hackers hard to interview, so it’s not unusual for self-proclaimed growth hackers to be employed on short-term contracts with the potential for bonuses should their efforts prove to be fruitful.
Growth Hacker Jobs in West Sussex
A scenic county in southern England and, according to the Met Office, the sunniest county in the UK, West Sussex shares borders with Surrey, East Sussex and Hampshire, as well as Brighton and Hove. It also has an expansive coastline on the English Channel.
The county town of West Sussex is Chichester, while other major settlements in the area include Crawley, Bognor Regis, Horsham, Burgess Hill, Littlehampton and Haywards Heath. Indeed, the region offers a variety of options for anyone seeking Growth Hacker positions.
Various large companies are based in West Sussex or have operations in the region. These include Rolls Royce, Roche Diagnostics, Network Technology, BOC Edwards, Novartis and RSA Insurance Group. The Body Shop was founded here in 1976, and is now part of the L'Oreal group.
The local economy also relies on tourism, with visitors coming to enjoy the sunshine and sea air, while the service sector and retail are important as well.
What's more, Gatwick Airport is located in West Sussex. Situated less than 30 miles from central London, it's the capital's second largest international airport and the country's second busiest in terms of passenger traffic. It serves a variety of airlines, including BA, Aer Lingus, EasyJet, Virgin Atlantic and Thomas Cook and processes a significant amount of cargo as well.
Popular locations
Growth hackers find jobs at Cast UK
Whether you’re looking for a rapid and inexpensive growth boost or are a person who can use growth hacking to elevate a business, read on. At Cast UK, we help our clients recruit candidates in all branches of marketing, including growth hacking. If you have the skills to find unorthodox growth opportunities for all sorts of businesses, follow the link below and register with us.
If you’ve looking for a growth hacker to quickly bring in new business for your company, call 0333 121 3345 and speak to one of our consultants – we might just have the perfect candidate.
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