Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Ross and Cromarty
Ross and Cromarty is part of the Highland council area, but is itself a historical county that spans the width of the northern parts of Scotland, including the Isle of Skye. It is well known for its breathtaking landscape, with mountains, lochs and rugged coastline making it one of Scotland’s best loved holiday destinations. However the static population is relatively small, focused mainly on fishing and agriculture, as well as tourism.
Ross and Cromarty is bordered to the north by Sutherland and to the south by Inverness-shire. It is served by eh A9 eastern coast road and the A835 that joins the A9 just north of Inverness and branches north west to Ullapool.
As far as management jobs in logistics, procurement and supply chain are concerned, prospects within the county are about in line with its population, so if you’re looking for Marketing assistant work, looking further afield to Inverness, Elgin or such like might produce more opportunities.
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Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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