Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Nuneaton
The county of Warwickshire forms a kidney shape wrapping around the north, east and south of Birmingham, and up at its north-eastern edge is the town on Nuneaton. If the whole borough of Nuneaton and Bedworth is counted, its population of this mini conurbation is around 125,000, making it the most populous in Warwickshire (a county with no cities). Nuneaton is 9 miles (14 km) north of Coventry and 20 miles (32 km) east of Birmingham. It is well connected to the M6, M69 and A5 and, as any traveller from the North West to London will know, is a stop on the railway express route into and out of the capital.
The town was little more than a hamlet in the Middle Ages, but its population shot up during the 18th and 19th centuries as industrialisation reached the town. Nearby coal fields helped boost the population, although industrial Nuneaton became best known for its textiles, as well as brick-making, tile-making and brewing. During World War 2 the town was a prime target because it was the site of several munitions factories.
Nuneaton today does have a commercial sector but it is one of the main commuter towns for Birmingham, Coventry and Leicester. The town is the location of the headquarters of dried fruit and alternative medicine seller Holland and Barrett, and RS Components and Dairy Crest have national distribution centres at Bermuda Park, just outside the town. Many factors combine to make Nuneaton a promising place to look for Marketing assistant work, so it’s always worth keeping an out on our pages or getting in touch for future vacancies.
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Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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