Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Kidderminster
With the huge conurbation of the Birmingham area four miles (7 km) of rural land away, Kidderminster is almost, but not quite, a part of it. With its next-door neighbour Stourport-on-Severn, however, it has an entirely different feel to it – definitely more of a town. The Worcestershire settlement is home to about 60,000 people is located 17 miles (27 km) to the south west of the centre of Birmingham, 14 miles (23 km) north or Worcester and 32 miles (50 km) south east of Shrewsbury. It has rail links to the north and south as well into Birmingham, and the M5 is 9 miles down the road.
Kidderminster’s most important single industry has traditionally been carpet making. The well known Brintons company set up in the town at the end of the eighteenth century, and to this day it has still not had the rug pulled from under its feet – it’s still a good local employer. Victoria Carpets is also based here, and again it is bucking the Industrial Revolution trend and staying in business. The town has a bustling town centre and a recently redeveloped shopping centre called Weaver’s Wharf, which is another key employer.
If you’re looking for Marketing assistant work in Kidderminster, you could be in luck as it does still have something of an industrial base, even through the town itself is relatively comfortable – it’s also a handy commuter town for Birmingham and Worcester. The shopping centre and the good rail and road links also make it a likely place for logistics and supply chain operations to get started, so if you’re based in the town, do get in touch.
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Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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