Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Herefordshire
Herefordshire, located in the West Midlands, is a historic English county that shares borders with Shropshire, Gloucester and Worcestershire, as well as Wales.
The region, which has largely been rural throughout its history, has an economy mainly based in agriculture - and it even gave its name to one of the world's most common breeds of cow. Over the years, manufacturing and the service sector have also grown in importance in the county.
Settlements include Leominster, Ross-on-Wye, Bromyard and Kington. The county town is Hereford; it's a cathedral city and also the only city in Herefordshire, making it a good location for those seeking Marketing assistant positions.
Herefordshire has long been known as an important location for the production of cider. H.P. Bulmer, which is owned by Heineken International, is a major employer in the region. It manufactures brands including the eponymous Bulmers, as well as Woodpecker and Strongbow. Other companies with cider or ale breweries in the county include Wye Valley, Weston's and Spinning Dog.
Meanwhile, Amcor is a packaging company based in Ledbury and Cargill Meats Europe operates in the region. Other products that Herefordshire is known for include leather, nickel alloys and chemicals, while the Rotherwas Industrial Estate is home to a number of heavy and light engineering companies, as well as various other businesses.
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Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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