Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Gloucester
Situated in the county town of Gloucestershire, Gloucester is located near the Welsh border and around 30 miles north-east of Bristol.
It's also situated on the River Severn, which eventually flows to the Bristol Channel and this, combined with an extensive canal network that was built in the 19th century, led the city to become an important place for international trade, particularly with Spain, France and Portugal.
Gloucester has long been an important site for banking and the financial industry, while manufacturing has also played a big part in the local economy. In fact, there are still factories and research and development facilities within the area for companies like BTR Permali, which makes water tanks and automotive mouldings, and Du Pont.
What's more, Gloucester is also known as a hub for the aerospace industry. Smiths Aerospace and Messier-Bugatti-Dowty are located here - the latter makes landing gear, braking systems and wheels.
Over the last 30 years, Gloucester has undergone significant regeneration, and it is now an ideal place for those seeking Marketing assistant opportunities.
Many of the old warehouses in the port area having been converted or replaced with more modern structures. In addition, there are now a number of business parks - such as Ashville Industrial Estate and Waterwells Business Park - that house a number of IT and media companies, SMEs and businesses based in the service sector.
Popular locations
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Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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