Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Ellesmere Port
Until the end of the seventeenth century, what we now call Ellesmere Port was a collection of tiny fishing villages. However the canal system needed outlets into the sea, and this location, at the eastern tip of the Wirral Peninsula, was chosen, and a town and port grew up around it. In the nineteenth century the Manchester Ship Canal was built, and Ellesmere Port marked the starting point of it, and again the port area, and hence the population, shot up.
Although Ellesmere Port is more or less on the Wirral, it is part of Cheshire. Birkenhead is 9 miles (15 km) to the north west and Chester is 6 miles (10 km) to the south. The M56 passes by the town’s south side, and the M53 goes through the town as it joins Chester to Birkenhead and Liverpool via the tunnel. The Warrington to Birkenhead railway also bisects the town.
There is a steady flow of Marketing assistant jobs in Ellesmere Port thanks to two major industrial plants on its doorstep. The Stanlow oil refinery is the second largest in the UK and can process up to 12 million tonnes of oil a year, using the excellent transport links and nationwide pipelines to distribute its products. The other major employer is the Vauxhall plant, home of the Astra and the company’s only car plant in the UK. After troubled times in the 80s and 90s, things are looking up. With other industry in the town, a population of 65,000 and Chester and Liverpool just down the road, it’s a busy town at a major UK junction.
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Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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