Ecommerce Analyst
Online retail is a living, breathing discipline, where product quality, marketing, social media, competitors’ campaigns, logistics and fulfillment, search optimisation and platform stability are all pushing and pulling performance in every direction. The task of the ecommerce analyst is to make sense of it all, and to put in place strategies to maximise profitability and minimise waste.
The good thing about this task is that pretty much any metric you could wish to follow is available online. Visitor tracking, site performance, customer satisfaction and all aspects of sales performance are available through digital means. The bad news is that the sheer volume of data available can be overwhelming. It’s the ecommerce analyst’s job to sort the wheat from the chaff, initially focusing on low-hanging fruit that can boost profitability, but ultimately drilling down into the minutiae to create sustainable profits and identify emerging risks and opportunities.
The skills required
Ecommerce analyst jobs are suited to those who like nothing better than to sit at a computer and look at endless streams of data, sorting and analysing it through spreadsheets and analytics software to mine for commercial benefits. Sometimes the problems and solutions are established and obvious, but it’s the ability to spot issues when they are still new and developing that makes an ecommerce analyst so valuable to any online retailer.
Any experience in ecommerce sales, marketing or logistics will be an advantage to the potential analyst, as a deep understanding of the territory helps them to identify issues more quickly.
Ecommerce Analyst Jobs in Greater Manchester
One of the largest metropolitan areas in the UK, Greater Manchester is situated in the north-west and includes not only the city of Manchester, but also other settlements like Bolton, Stockport, Wigan and Salford. It is a thriving area and an ideal option for anyone seeking Ecommerce Analyst vacancies.
From as far back as the Middle Ages, the region was known for its cloth and wool trade. The Industrial Revolution brought with it a massive boost to the economy and population, as mechanised mills, cotton spinning and textile factories sprouted up across the area.
The Manchester Ship Canal was completed in 1894 and provided a way for ships to come all the way into the city, simplifying trade and giving rise to a thriving port area.
Today, the Greater Manchester area is home to a vast range of companies. Manufacturing is still an important part of the local economy, while financial services, real estate and media have also become big business.
Just some of the well-known organisations with head offices or other large facilities in Greater Manchester include the BBC, the Co-operative Group, BUPA, Barclaycard, Kellogg's, the Guardian Media Group, ITV, McVitie's, Adidas, AstraZeneca, Patak's, Warburton's and PG Tips.
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Find your perfect ecommerce analyst role
At Cast UK, transport & logistics is one of a handful of specialisms we deal with, so employers trust us to find the cream of the crop when it comes to candidates.
So if you’re looking for an ecommerce analyst position, whether there’s one you’ve seen advertised here, or you just want to put the feelers out, your dream career change could be closer than you think. Just register below to start the ball rolling.
If you’re seeking an eCommerce analyst, call us on 0333 121 3345 and you’ll talk to an expert consultant who will be able to give you the best opportunity to fill the position with some genuine talent.
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