Ecommerce Analyst
Online retail is a living, breathing discipline, where product quality, marketing, social media, competitors’ campaigns, logistics and fulfillment, search optimisation and platform stability are all pushing and pulling performance in every direction. The task of the ecommerce analyst is to make sense of it all, and to put in place strategies to maximise profitability and minimise waste.
The good thing about this task is that pretty much any metric you could wish to follow is available online. Visitor tracking, site performance, customer satisfaction and all aspects of sales performance are available through digital means. The bad news is that the sheer volume of data available can be overwhelming. It’s the ecommerce analyst’s job to sort the wheat from the chaff, initially focusing on low-hanging fruit that can boost profitability, but ultimately drilling down into the minutiae to create sustainable profits and identify emerging risks and opportunities.
The skills required
Ecommerce analyst jobs are suited to those who like nothing better than to sit at a computer and look at endless streams of data, sorting and analysing it through spreadsheets and analytics software to mine for commercial benefits. Sometimes the problems and solutions are established and obvious, but it’s the ability to spot issues when they are still new and developing that makes an ecommerce analyst so valuable to any online retailer.
Any experience in ecommerce sales, marketing or logistics will be an advantage to the potential analyst, as a deep understanding of the territory helps them to identify issues more quickly.
Ecommerce Analyst Jobs in Stockport
Only six miles south of Manchester, Stockport is situated on the confluence of the rivers Goyt, Tame and Mersey. It's a town that has long been associated with manufacturing and is a good location for those seeking Ecommerce Analyst opportunities.
Contrary to what you would expect by looking at the town's name, Stockport was never much of a port town since the Mersey is a fairly narrow and shallow waterway in this region. Rather, the name simply combines the Old English words for 'marketplace' and 'hamlet'.
Indeed, Stockport has been a hub of commerce for hundreds of years, mainly as a source for textiles and hats, producing as many as six million pieces of headwear a year at the industry's peak.
Silk weaving and cotton spinning expanded during the 18th century with mills that were first powered by water, then steam. Other related industries included block making, trimming manufacture and leather ware.
Hat making in Stockport finally came to an end in the 1990s and the textile industry has also declined significantly. However, the town has moved with the times and its economy is now mainly based in the service sector.
The financial industry employs a large portion of Stockport's population, with companies like the Co-Op Bank and Swinton Insurance having facilities in the area.
In addition, manufacturing plays a part in the local economy. For example, BAE Systems, United Biscuits, PZ Cussons and NXP Semiconductors have factories in Stockport. What's more, Robinsons is a regional brewery that produces around 35,000 barrels of beer a year.
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Find your perfect ecommerce analyst role
At Cast UK, transport & logistics is one of a handful of specialisms we deal with, so employers trust us to find the cream of the crop when it comes to candidates.
So if you’re looking for an ecommerce analyst position, whether there’s one you’ve seen advertised here, or you just want to put the feelers out, your dream career change could be closer than you think. Just register below to start the ball rolling.
If you’re seeking an eCommerce analyst, call us on 0333 121 3345 and you’ll talk to an expert consultant who will be able to give you the best opportunity to fill the position with some genuine talent.
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