Ecommerce Analyst
Online retail is a living, breathing discipline, where product quality, marketing, social media, competitors’ campaigns, logistics and fulfillment, search optimisation and platform stability are all pushing and pulling performance in every direction. The task of the ecommerce analyst is to make sense of it all, and to put in place strategies to maximise profitability and minimise waste.
The good thing about this task is that pretty much any metric you could wish to follow is available online. Visitor tracking, site performance, customer satisfaction and all aspects of sales performance are available through digital means. The bad news is that the sheer volume of data available can be overwhelming. It’s the ecommerce analyst’s job to sort the wheat from the chaff, initially focusing on low-hanging fruit that can boost profitability, but ultimately drilling down into the minutiae to create sustainable profits and identify emerging risks and opportunities.
The skills required
Ecommerce analyst jobs are suited to those who like nothing better than to sit at a computer and look at endless streams of data, sorting and analysing it through spreadsheets and analytics software to mine for commercial benefits. Sometimes the problems and solutions are established and obvious, but it’s the ability to spot issues when they are still new and developing that makes an ecommerce analyst so valuable to any online retailer.
Any experience in ecommerce sales, marketing or logistics will be an advantage to the potential analyst, as a deep understanding of the territory helps them to identify issues more quickly.
Ecommerce Analyst Jobs in Bury
Bury is situated at the northern point of Greater Manchester, outside the M60 with green, rolling countryside to its north. Although the town of Bury has a population of around 60,000, it is surrounded by settlements that form the metropolitan borough of Bury, home to closer to 200,000 people. Bury was a market town until the Industrial Revolution, when it threw itself wholeheartedly into the milling and weaving industries, and the town thrived, helped by the arrival of the canal and railway network in the eighteenth and nineteenth centuries.
Decline in Bury was quite severe as the cotton industry moved abroad, and by 1990 even the railway link to Manchester had been closed down. The town did go back to its roots somewhat and became a shopping and light manufacturing area, but its main purpose was to be a satellite and commuter town for Manchester. Bury Market has survived through thick and thin, however, and in these days of supermarkets and online shopping it is bucking the trend by not only being one of the largest open-air markets in the UK but also by actually growing. This trend was helped in 1992 when the old railway was repurposed as a Metrolink tram line right into the heart on Manchester.
Bury is quite often the source of Ecommerce Analyst jobs nowadays. The town is pretty well connected by road, with the M60, M62 and M66 nearby, and the large commercial areas of Manchester, Salford, Bolton and Rochdale all within striking distance. Although it remains an important commuter town for Manchester, industry and retail do play their parts in the local economy.
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Find your perfect ecommerce analyst role
At Cast UK, transport & logistics is one of a handful of specialisms we deal with, so employers trust us to find the cream of the crop when it comes to candidates.
So if you’re looking for an ecommerce analyst position, whether there’s one you’ve seen advertised here, or you just want to put the feelers out, your dream career change could be closer than you think. Just register below to start the ball rolling.
If you’re seeking an eCommerce analyst, call us on 0333 121 3345 and you’ll talk to an expert consultant who will be able to give you the best opportunity to fill the position with some genuine talent.
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