Ecommerce Analyst
Online retail is a living, breathing discipline, where product quality, marketing, social media, competitors’ campaigns, logistics and fulfillment, search optimisation and platform stability are all pushing and pulling performance in every direction. The task of the ecommerce analyst is to make sense of it all, and to put in place strategies to maximise profitability and minimise waste.
The good thing about this task is that pretty much any metric you could wish to follow is available online. Visitor tracking, site performance, customer satisfaction and all aspects of sales performance are available through digital means. The bad news is that the sheer volume of data available can be overwhelming. It’s the ecommerce analyst’s job to sort the wheat from the chaff, initially focusing on low-hanging fruit that can boost profitability, but ultimately drilling down into the minutiae to create sustainable profits and identify emerging risks and opportunities.
The skills required
Ecommerce analyst jobs are suited to those who like nothing better than to sit at a computer and look at endless streams of data, sorting and analysing it through spreadsheets and analytics software to mine for commercial benefits. Sometimes the problems and solutions are established and obvious, but it’s the ability to spot issues when they are still new and developing that makes an ecommerce analyst so valuable to any online retailer.
Any experience in ecommerce sales, marketing or logistics will be an advantage to the potential analyst, as a deep understanding of the territory helps them to identify issues more quickly.
Ecommerce Analyst Jobs in Wales
Known for its stunning coastlines and charming villages, sweeping landscapes and bustling cities and towns like Cardiff, Swansea, Barry, Newport and Aberystwyth, Wales offers an array of opportunities for those seeking Ecommerce Analyst vacancies.
With the dawn of the Industrial Revolution, the Welsh economy expanded significantly and the few small industries that existed before the 18th century - such as agriculture, milling, textile production and mining - all grew rapidly.
Techniques for copper smelting were developed in Swansea, while ironwork, slate quarrying and coal mining were also big business. Meanwhile, the Cardiff docks were extremely important during the 19th century for the shipment of coal and steelwork.
Today, Wales has a predominately post-industrial economy and the service sector has grown significantly since the end of the second world war. A number of financial companies have regional headquarters here, including Legal & General, HBOS, ING Direct, the AA and BT.
In addition, the Driver and Vehicle Licensing Agency is situated in Swansea - it maintains a database of vehicles in Great Britain and deals with other tasks like selling private number plates and issuing licences.
While heavy industry in Wales has declined over the years, the country is still home to a number of manufacturing and steelmaking facilities. Indeed, the Port Talbot Steel Works produces around five million tonnes of steel every year. There are also two oil refineries in Milford Haven, as well as a Ford engine factory in Bridgend.
Agriculture and food production are another element to the Welsh economy, while forestry and fishing are small but thriving industries in the region.
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Find your perfect ecommerce analyst role
At Cast UK, transport & logistics is one of a handful of specialisms we deal with, so employers trust us to find the cream of the crop when it comes to candidates.
So if you’re looking for an ecommerce analyst position, whether there’s one you’ve seen advertised here, or you just want to put the feelers out, your dream career change could be closer than you think. Just register below to start the ball rolling.
If you’re seeking an eCommerce analyst, call us on 0333 121 3345 and you’ll talk to an expert consultant who will be able to give you the best opportunity to fill the position with some genuine talent.
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