Growth Hacker
Any company that’s run in a vaguely competent manner will gradually grow and put down roots. But sometimes, time is not a commodity that a business has in abundance. They need to grow quickly using any legitimate means necessary, and they want to do it without resorting to expensive means like placing ads on TV and throwing money at digital sales. Enter the world of the growth hacker.
Growth hacking (often called growth marketing) is the use of clever means to break through in your niche, usually using digital channels. It’s all about identifying narrow openings that no one else has thought of (hence the reference to hacking) and exploiting them for the benefit of the client. It’s not unusual for the techniques discovered by growth hackers to end up becoming established marketing means, albeit with a heftier price tag.
Growth hackers know a low-hanging fruit when they see one, even if it’s invisible to traditional marketers. That’s why they are so valued by businesses – they can grab marketing opportunities with little or no financial outlay and turn them into growth and profitability, just when they need it.
The skills required
Growth hacking recruitment is based entirely on results. If a growth hacker has won a company a boost in growth or sales leads innovation, nous and timely actions, companies seeking growth are interested. People with such innovative mindsets tend not to be able to describe a set procedure for working in a particular scenario, as they’ll start looking at the task ahead of them and come up with unique, innovative solutions, with perhaps a little nod to their past work.
That can make growth hackers hard to interview, so it’s not unusual for self-proclaimed growth hackers to be employed on short-term contracts with the potential for bonuses should their efforts prove to be fruitful.
Growth Hacker Jobs in Rugby
The Warwickshire town of Rugby has several associations that make it well known, but by far the most notable is the game of rugby, which was supposedly invented when a boy, Webb Ellis, at school picked up the ball in a game of football in 1823 and ran with it (although some sport historians dispute the likelihood of this being true). The school in question was Rugby School, a public school that started off as a charitable place of education for local boys and ended up rather more exclusive.
The town is about as central in England as it’s possible to be. It’s located about 11 miles (18 km) east of Coventry, 18 miles (30 km) south of Leicester and 17 miles (28 km) north west of Northampton. Rugby is extremely well served by road and rail. It is surrounded to its north, east and south by the M6, M1 and M45 respectively, and has rail links to all the major metropolitan regions, a reminder of its importance in the railway golden age, when it was a key junction and engineering works.
Rugby might have a rather genteel image, and is quite a tourist magnet thanks to its beautiful Victorian architecture, but in reality it’s quite an industrialised town. It has log been a centre of engineering; the first jet engine was built there and the turbine tradition lives on today in the shape of a major Alstom plant and the Rolls Royce plc plant just up the road in Ansty. The town is also associated with cement making. Rugby is a good place to look for Growth Hacker work as it has diversified into being a centre of distribution thanks to its transport links, but also because of its industry in the town and nearby.
Popular locations
Growth hackers find jobs at Cast UK
Whether you’re looking for a rapid and inexpensive growth boost or are a person who can use growth hacking to elevate a business, read on. At Cast UK, we help our clients recruit candidates in all branches of marketing, including growth hacking. If you have the skills to find unorthodox growth opportunities for all sorts of businesses, follow the link below and register with us.
If you’ve looking for a growth hacker to quickly bring in new business for your company, call 0333 121 3345 and speak to one of our consultants – we might just have the perfect candidate.
Contact us