Growth Hacker
Any company that’s run in a vaguely competent manner will gradually grow and put down roots. But sometimes, time is not a commodity that a business has in abundance. They need to grow quickly using any legitimate means necessary, and they want to do it without resorting to expensive means like placing ads on TV and throwing money at digital sales. Enter the world of the growth hacker.
Growth hacking (often called growth marketing) is the use of clever means to break through in your niche, usually using digital channels. It’s all about identifying narrow openings that no one else has thought of (hence the reference to hacking) and exploiting them for the benefit of the client. It’s not unusual for the techniques discovered by growth hackers to end up becoming established marketing means, albeit with a heftier price tag.
Growth hackers know a low-hanging fruit when they see one, even if it’s invisible to traditional marketers. That’s why they are so valued by businesses – they can grab marketing opportunities with little or no financial outlay and turn them into growth and profitability, just when they need it.
The skills required
Growth hacking recruitment is based entirely on results. If a growth hacker has won a company a boost in growth or sales leads innovation, nous and timely actions, companies seeking growth are interested. People with such innovative mindsets tend not to be able to describe a set procedure for working in a particular scenario, as they’ll start looking at the task ahead of them and come up with unique, innovative solutions, with perhaps a little nod to their past work.
That can make growth hackers hard to interview, so it’s not unusual for self-proclaimed growth hackers to be employed on short-term contracts with the potential for bonuses should their efforts prove to be fruitful.
Growth Hacker Jobs in Bangor
The County Down town of Bangor is a north-facing seaside town lying 10 miles (16 km) east of the centre of Northern Ireland’s capital Belfast. Newtownards is a few miles to the south, but Bangor is surrounded on all sides by lush agricultural land, making it a desirable place to live, favoured by affluent people and commuters to the city. It’s also a resort for holidaymakers and day-trippers, with parks and golf clubs aplenty. The front, which opens up onto the eastern part of Belfast Lough, has three distinct characters. To the west it is made up of low cliffs and rock formations; in amongst the rocks is a popular marina; and to the east there’s a cove with a sandy beach.
Bangor is connected to Belfast by the last remaining part of the Victorian Belfast and County Down Railway, and has two stations, with regular services. There is also the main A2 road which connects the two in a 20-minute drive. Towards the end of the journey you would pass Belfast City Airport, a commuter favourite, handy for Bangor’s business community.
At the south of Bangor is a business park with various light industry as well as leisure facilities such as ex-Formula One driver Eddie Irvine’s enterprise, an activity centre with karting, paintball, laser combat and football. With a population of around 60,000 with relatively affluent needs, logistics and supply chain positions such as Growth Hacker jobs do appear from time to time in Bangor, but widening your search to include Belfast would certainly pay dividends.
Popular locations
Growth hackers find jobs at Cast UK
Whether you’re looking for a rapid and inexpensive growth boost or are a person who can use growth hacking to elevate a business, read on. At Cast UK, we help our clients recruit candidates in all branches of marketing, including growth hacking. If you have the skills to find unorthodox growth opportunities for all sorts of businesses, follow the link below and register with us.
If you’ve looking for a growth hacker to quickly bring in new business for your company, call 0333 121 3345 and speak to one of our consultants – we might just have the perfect candidate.
Contact us