Growth Hacker
Any company that’s run in a vaguely competent manner will gradually grow and put down roots. But sometimes, time is not a commodity that a business has in abundance. They need to grow quickly using any legitimate means necessary, and they want to do it without resorting to expensive means like placing ads on TV and throwing money at digital sales. Enter the world of the growth hacker.
Growth hacking (often called growth marketing) is the use of clever means to break through in your niche, usually using digital channels. It’s all about identifying narrow openings that no one else has thought of (hence the reference to hacking) and exploiting them for the benefit of the client. It’s not unusual for the techniques discovered by growth hackers to end up becoming established marketing means, albeit with a heftier price tag.
Growth hackers know a low-hanging fruit when they see one, even if it’s invisible to traditional marketers. That’s why they are so valued by businesses – they can grab marketing opportunities with little or no financial outlay and turn them into growth and profitability, just when they need it.
The skills required
Growth hacking recruitment is based entirely on results. If a growth hacker has won a company a boost in growth or sales leads innovation, nous and timely actions, companies seeking growth are interested. People with such innovative mindsets tend not to be able to describe a set procedure for working in a particular scenario, as they’ll start looking at the task ahead of them and come up with unique, innovative solutions, with perhaps a little nod to their past work.
That can make growth hackers hard to interview, so it’s not unusual for self-proclaimed growth hackers to be employed on short-term contracts with the potential for bonuses should their efforts prove to be fruitful.
Growth Hacker Jobs in Bedfordshire
Bordering Cambridgeshire, Northamptonshire, Hertfordshire and Buckinghamshire, Bedfordshire is a ceremonial county in the East of England. Its southernmost point is around 25 miles from central London and it offers a number of opportunities for those seeking Growth Hacker roles.
The region comprises prominent towns and cities like Bedford, Dunstable and Leighton Buzzard. Until the late 19th century, Bedfordshire's economy was mainly based in agriculture - particularly sheep farming, while the textile industry and lace manufacture were also important.
In the mid-1800s, as the Industrial Revolution took hold and the railways improved across the county, some heavy industry came to the area, but this was mainly brewing and the manufacture of farm instruments. On the whole, the region remained mainly agricultural.
During the 20th century, the population of towns like Bedford grew rapidly. Today, an array of well-known companies have headquarters or large facilities in Bedfordshire. These are based in a number of sectors and include Autoglass, Kingspan Off-site, Jordans Cereals and Vauxhall Motors.
London Luton Airport is located in Bedfordshire and airlines operating from this transport hub include EasyJet, Monarch Airlines and Thomson Airways.
As well as having millions of passengers pass through its gates every year, Luton Airport also processes a significant amount of cargo for companies like DHL Express, Varig Logistica and Atlantic Airlines.
Popular locations
Growth hackers find jobs at Cast UK
Whether you’re looking for a rapid and inexpensive growth boost or are a person who can use growth hacking to elevate a business, read on. At Cast UK, we help our clients recruit candidates in all branches of marketing, including growth hacking. If you have the skills to find unorthodox growth opportunities for all sorts of businesses, follow the link below and register with us.
If you’ve looking for a growth hacker to quickly bring in new business for your company, call 0333 121 3345 and speak to one of our consultants – we might just have the perfect candidate.
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