Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Rhondda
Rhondda is often known as the Rhondda Valley, and is a collection of mining villages that played a major part in South Wales’s economic prosperity in the eighteenth and nineteenth centuries. The coal in the valley was plentiful but difficult to reach, so it required massive investment if it was to become economically viable, and remained largely untapped until the mid-1800s, when just such an effort was undertaken.
Rhondda is located 15 miles (25 km) north west of Cardiff and 20 miles (32 km) east of Swansea, from which ports the coal could readily be shipped around the nation and the world to fuel the Industrial Revolution. This led to a huge growth in population in the area, which went from less than a thousand in the 1851 census to 17,000 twenty years later and 160,000 by 1921. However the decline in coal mining thereafter also led to a decline in population, which now stands at around 60,000.
Commercially, the modern Rhondda Valley is dominated by smaller businesses and local retail areas, with moderate amounts of manufacturing going on. The picturesque appearance of the mountains and hills makes it a desirable place to live for workers from Swansea, Newport and Cardiff who prefer to retreat away from the frenetic pace of the city. The topography of the area means it’s less than ideal for locating logistics or supply chain operations. The valley is served by A road and B roads, with the M4 passing the Welsh coast’s cities the only motorway for miles around. If you’re looking for Marketing assistant jobs in Rhondda, it might be worth searching in these cities, although it’s not unknown for such positions to become available.
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Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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