Growth Hacker
Any company that’s run in a vaguely competent manner will gradually grow and put down roots. But sometimes, time is not a commodity that a business has in abundance. They need to grow quickly using any legitimate means necessary, and they want to do it without resorting to expensive means like placing ads on TV and throwing money at digital sales. Enter the world of the growth hacker.
Growth hacking (often called growth marketing) is the use of clever means to break through in your niche, usually using digital channels. It’s all about identifying narrow openings that no one else has thought of (hence the reference to hacking) and exploiting them for the benefit of the client. It’s not unusual for the techniques discovered by growth hackers to end up becoming established marketing means, albeit with a heftier price tag.
Growth hackers know a low-hanging fruit when they see one, even if it’s invisible to traditional marketers. That’s why they are so valued by businesses – they can grab marketing opportunities with little or no financial outlay and turn them into growth and profitability, just when they need it.
The skills required
Growth hacking recruitment is based entirely on results. If a growth hacker has won a company a boost in growth or sales leads innovation, nous and timely actions, companies seeking growth are interested. People with such innovative mindsets tend not to be able to describe a set procedure for working in a particular scenario, as they’ll start looking at the task ahead of them and come up with unique, innovative solutions, with perhaps a little nod to their past work.
That can make growth hackers hard to interview, so it’s not unusual for self-proclaimed growth hackers to be employed on short-term contracts with the potential for bonuses should their efforts prove to be fruitful.
Growth Hacker Jobs in Wolverhampton
A West Midlands city that was historically part of Staffordshire, Wolverhampton is said to be named after King Wulfhere after he established an abbey in the seventh century. The city first became prominent as a market town around the 1100s and it was known for its wools and textiles, although it was not granted a royal charter for a market until 1258.
From the 16th century, Wolverhampton started manufacturing items like keys, locks, brassware and ironwork.
During the Industrial Revolution, the city grew significantly, as local mines produced vast quantities of coal, limestone and iron ore. Other goods manufactured in Wolverhampton during this time included steel and japanned ware.
Later, Wolves gained a reputation for producing motorcycles and cars, and the first vehicle to beat the 200 mph land speed record was built in the city.
These days, Wolverhampton is an excellent spot for those looking for Growth Hacker roles. It is mainly known for engineering works, with a specialty in aerospace and precision components - companies in these industries include HS Marston, MOOG and Goodrich. The service sector is also an important part of the city's economy and it is one of the largest retail centres in the region.
Birmingham Midshires is based in Wolverhampton, while Marston's operates a brewery in the city that produces Banks's, Hanson's and Mansfield beers. Other large businesses include Beatties, Chubb Locks, Tarmac and Carillion.
Popular locations
Growth hackers find jobs at Cast UK
Whether you’re looking for a rapid and inexpensive growth boost or are a person who can use growth hacking to elevate a business, read on. At Cast UK, we help our clients recruit candidates in all branches of marketing, including growth hacking. If you have the skills to find unorthodox growth opportunities for all sorts of businesses, follow the link below and register with us.
If you’ve looking for a growth hacker to quickly bring in new business for your company, call 0333 121 3345 and speak to one of our consultants – we might just have the perfect candidate.
Contact us