Growth Hacker
Any company that’s run in a vaguely competent manner will gradually grow and put down roots. But sometimes, time is not a commodity that a business has in abundance. They need to grow quickly using any legitimate means necessary, and they want to do it without resorting to expensive means like placing ads on TV and throwing money at digital sales. Enter the world of the growth hacker.
Growth hacking (often called growth marketing) is the use of clever means to break through in your niche, usually using digital channels. It’s all about identifying narrow openings that no one else has thought of (hence the reference to hacking) and exploiting them for the benefit of the client. It’s not unusual for the techniques discovered by growth hackers to end up becoming established marketing means, albeit with a heftier price tag.
Growth hackers know a low-hanging fruit when they see one, even if it’s invisible to traditional marketers. That’s why they are so valued by businesses – they can grab marketing opportunities with little or no financial outlay and turn them into growth and profitability, just when they need it.
The skills required
Growth hacking recruitment is based entirely on results. If a growth hacker has won a company a boost in growth or sales leads innovation, nous and timely actions, companies seeking growth are interested. People with such innovative mindsets tend not to be able to describe a set procedure for working in a particular scenario, as they’ll start looking at the task ahead of them and come up with unique, innovative solutions, with perhaps a little nod to their past work.
That can make growth hackers hard to interview, so it’s not unusual for self-proclaimed growth hackers to be employed on short-term contracts with the potential for bonuses should their efforts prove to be fruitful.
Growth Hacker Jobs in Cardiff
As the capital of Wales, Cardiff has long been at the centre of Welsh commerce, culture, media and government. It is the most populous city in Wales and offers an array of possibilities for those seeking Growth Hacker vacancies.
Cardiff is situated in the historic county of Glamorgan and until the 19th century, it was a fairly small town. As the Industrial Revolution took hold in the rest of the UK, the Port of Cardiff, also known as Tiger Bay, became increasingly important - in fact, one of the busiest in the world.
The Taff Vale Railway and the Glamorganshire connected the city's docks to the coal-producing areas in other parts of Wales, and this useful resource was sent on as fuel for factories across the country.
In the late 1800s, rival docks at Barry began to take over in the shipment of coal, but the Coal Exchange remained in Cardiff and the city became increasingly industrialised, with the addition of an ironworks and a steelworks.
Cardiff officially became the capital in 1955 and over the years it has remained an important cargo port. Much of its industrial past has been replaced by the financial and business sector - although there are still metal works to be found in the region.
Today, a number of well-known companies operate headquarters in the city - including Admiral Insurance, Principality Building Society and 118118. In addition, the University Hospital of Wales in Cardiff is the UK's largest hospital outside of London.
Popular locations
Growth hackers find jobs at Cast UK
Whether you’re looking for a rapid and inexpensive growth boost or are a person who can use growth hacking to elevate a business, read on. At Cast UK, we help our clients recruit candidates in all branches of marketing, including growth hacking. If you have the skills to find unorthodox growth opportunities for all sorts of businesses, follow the link below and register with us.
If you’ve looking for a growth hacker to quickly bring in new business for your company, call 0333 121 3345 and speak to one of our consultants – we might just have the perfect candidate.
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