Ecommerce Analyst
Online retail is a living, breathing discipline, where product quality, marketing, social media, competitors’ campaigns, logistics and fulfillment, search optimisation and platform stability are all pushing and pulling performance in every direction. The task of the ecommerce analyst is to make sense of it all, and to put in place strategies to maximise profitability and minimise waste.
The good thing about this task is that pretty much any metric you could wish to follow is available online. Visitor tracking, site performance, customer satisfaction and all aspects of sales performance are available through digital means. The bad news is that the sheer volume of data available can be overwhelming. It’s the ecommerce analyst’s job to sort the wheat from the chaff, initially focusing on low-hanging fruit that can boost profitability, but ultimately drilling down into the minutiae to create sustainable profits and identify emerging risks and opportunities.
The skills required
Ecommerce analyst jobs are suited to those who like nothing better than to sit at a computer and look at endless streams of data, sorting and analysing it through spreadsheets and analytics software to mine for commercial benefits. Sometimes the problems and solutions are established and obvious, but it’s the ability to spot issues when they are still new and developing that makes an ecommerce analyst so valuable to any online retailer.
Any experience in ecommerce sales, marketing or logistics will be an advantage to the potential analyst, as a deep understanding of the territory helps them to identify issues more quickly.
Ecommerce Analyst Jobs in South Yorkshire
Situated in the region of England known as Yorkshire and the Humber, South Yorkshire is a metropolitan county that was established in 1974. It shares borders with Derbyshire, Lincolnshire and Nottinghamshire, as well as West and North Yorkshire and the East Riding of Yorkshire.
Those seeking Ecommerce Analyst positions in the region will have various options to consider, as it is home to a number of large settlements, including Sheffield, Doncaster, Barnsley and Rotherham.
For much of the region's modern history, South Yorkshire has been known for its mining industry - particularly coal - and steel production. Innovations in the 17th and 18th centuries included crucible steel and stainless steel and during the Industrial Revolution, the region was extremely prosperous.
The local economy went into steep decline during the latter half of the 20th century, but over the last two decades it has seen a significant amount of redevelopment.
Today, South Yorkshire has a thriving retail and service sector, while a number of business parks, manufacturing facilities and innovation centres have also sprung up in recent years. Just some of the companies that can be found in the area include Ronseal, confectioners A.L Simpkin & Co, Plusnet and the Ardagh Glass Group.
What's more, a number of warehousing and distribution centres are located in the region - these are operated by firms like Next, IKEA, Tesco and Amazon.com.
Popular locations
Find your perfect ecommerce analyst role
At Cast UK, transport & logistics is one of a handful of specialisms we deal with, so employers trust us to find the cream of the crop when it comes to candidates.
So if you’re looking for an ecommerce analyst position, whether there’s one you’ve seen advertised here, or you just want to put the feelers out, your dream career change could be closer than you think. Just register below to start the ball rolling.
If you’re seeking an eCommerce analyst, call us on 0333 121 3345 and you’ll talk to an expert consultant who will be able to give you the best opportunity to fill the position with some genuine talent.
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