Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Scunthorpe
Scunthorpe is a town at the north of Lincolnshire roughly as far north as Grimsby on the east coast but 23 miles (37 km) inland. Its closest major neighbour is Hull, 16 miles (26 km) to the north east, and Leeds and Sheffield are both roughly 35 miles (57 km) to the west. The town originally comprised five villages, Ashby, Crosby, Brumby, Frodingham and Scunthorpe, but time merged them together and they officially collectively became Scunthorpe as we now know it, with a population of around 75,000.
The town has a rich industrial heritage, and played its part in the Industrial Revolution as a major centre for ironworks in the mid to late 1800s. These would eventually become steel works as the technology was honed. The usual story for most of these industrial boom towns is that that fell into decline in the twentieth century, but happily for Scunthorpe this is not the case. The largest single employer remains the steelworks, now owned by the Indian steel giant Tata. Thanks to the ongoing success of the steelworks, many engineering firms, large and small, are doing well in the area. Major local employers include BOC, Bell Waste Control, Nisa Today’s, 2 Sisters, Key Country Foods, The Sauce Company and Ericsson.
With such a vibrant industrial history and the whole spectrum of industry from heavy to light, Marketing assistant jobs can appear in Scunthorpe from time to time. The town is also at the centre of a circle of major towns, cities, resorts and ports, which can potentially lead new logistics, warehousing and supply chain companies to set up there.
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Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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