Marketing assistant
Marketing campaigns might have grand designs, turn businesses around and land plaudits on the marketing managers and directors, but behind every award-winning campaign is a team of marketing assistants getting the actual campaign going and following it through.
Marketing assistant jobs come in all flavours – some are strictly digital, some focus on social and others are more traditional. However, they must all work together to achieve the goals of a campaign, and when they do it right, they can make it sing.
While a lot of the marketing assistant’s job will involve monitoring performance, hiring outsourced talent, creating web pages, setting up paid search campaigns and optimising websites, they are quite often called upon for their creativity and will be instrumental in brainstorming for clients. Experience, technical ability and imagination all play a part in this role.
The skills required
There’s no single marketing assistant job description as the role differs from company to company, and even assistants working on neighbouring desks will often be doing very different jobs. The role has fragmented into many different layers today, so whatever experience and talents you have could stand you in good stead, whether that’s analytical, technical, creative, social or in public relations.
The overarching skill is an ability to understand a brief and a target and to enact a plan that satisfies both. As an assistant you might actually play a part in formulating briefs too, based on your own skill set, although you’ll be expected to work within the marketing manager’s budgetary constraints.
Marketing assistant Jobs in Cornwall
Located in the south-west of England, Cornwall is mainly surrounded by water, although it shares a border with Devon to the east. The region is recognised as a Celtic nation, home to the Cornish people, and many residents in the area believe that it should be allowed to split from England to become the fifth home nation of the UK.
Fishing and agriculture have long been part of the Cornish economy and from the Middle Ages, the mining of tin became one of the most important industries in the region. This continued to grow and in the early 19th century, copper mining also brought wealth to the area.
Within 50 years, however, metal mining started to decline and was replaced by the production of china clay. By the end of the 1990s, mining was almost completely gone from Cornwall.
These days, the Cornish economy mainly relies on agriculture and tourism and those seeking Marketing assistant opportunities will have various options to consider.
Food manufacturing companies like Ginsters, the West Cornwall Pasty Company and Dairy Crest are large employers in the region, while brewing is also a large industry, with Sharp's, Skinners and St Austell being just three of Cornwall's many beer companies.
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Marketing assistant jobs at Cast UK
Have you worked on award-winning campaigns as a marketing assistant? Could you apply your learnings to a new employer? At Cast UK, we could have the perfect marketing assistant job for you. Whether you’re happy doing what you do or see a career change as an opportunity to become a marketing manager, leave your details below so we can start looking for jobs for you.
If you’re assembling a marketing team and need proven talent, you should also get in touch with Cast UK. By calling 0333 121 3345 you’ll be making a vital step in finding the perfect marketing assistant with the specific skills you need – we’ve got talented assistants waiting to hear from you.
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