Ecommerce Analyst
Online retail is a living, breathing discipline, where product quality, marketing, social media, competitors’ campaigns, logistics and fulfillment, search optimisation and platform stability are all pushing and pulling performance in every direction. The task of the ecommerce analyst is to make sense of it all, and to put in place strategies to maximise profitability and minimise waste.
The good thing about this task is that pretty much any metric you could wish to follow is available online. Visitor tracking, site performance, customer satisfaction and all aspects of sales performance are available through digital means. The bad news is that the sheer volume of data available can be overwhelming. It’s the ecommerce analyst’s job to sort the wheat from the chaff, initially focusing on low-hanging fruit that can boost profitability, but ultimately drilling down into the minutiae to create sustainable profits and identify emerging risks and opportunities.
The skills required
Ecommerce analyst jobs are suited to those who like nothing better than to sit at a computer and look at endless streams of data, sorting and analysing it through spreadsheets and analytics software to mine for commercial benefits. Sometimes the problems and solutions are established and obvious, but it’s the ability to spot issues when they are still new and developing that makes an ecommerce analyst so valuable to any online retailer.
Any experience in ecommerce sales, marketing or logistics will be an advantage to the potential analyst, as a deep understanding of the territory helps them to identify issues more quickly.
Ecommerce Analyst Jobs in Wolverhampton
A West Midlands city that was historically part of Staffordshire, Wolverhampton is said to be named after King Wulfhere after he established an abbey in the seventh century. The city first became prominent as a market town around the 1100s and it was known for its wools and textiles, although it was not granted a royal charter for a market until 1258.
From the 16th century, Wolverhampton started manufacturing items like keys, locks, brassware and ironwork.
During the Industrial Revolution, the city grew significantly, as local mines produced vast quantities of coal, limestone and iron ore. Other goods manufactured in Wolverhampton during this time included steel and japanned ware.
Later, Wolves gained a reputation for producing motorcycles and cars, and the first vehicle to beat the 200 mph land speed record was built in the city.
These days, Wolverhampton is an excellent spot for those looking for Ecommerce Analyst roles. It is mainly known for engineering works, with a specialty in aerospace and precision components - companies in these industries include HS Marston, MOOG and Goodrich. The service sector is also an important part of the city's economy and it is one of the largest retail centres in the region.
Birmingham Midshires is based in Wolverhampton, while Marston's operates a brewery in the city that produces Banks's, Hanson's and Mansfield beers. Other large businesses include Beatties, Chubb Locks, Tarmac and Carillion.
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Find your perfect ecommerce analyst role
At Cast UK, transport & logistics is one of a handful of specialisms we deal with, so employers trust us to find the cream of the crop when it comes to candidates.
So if you’re looking for an ecommerce analyst position, whether there’s one you’ve seen advertised here, or you just want to put the feelers out, your dream career change could be closer than you think. Just register below to start the ball rolling.
If you’re seeking an eCommerce analyst, call us on 0333 121 3345 and you’ll talk to an expert consultant who will be able to give you the best opportunity to fill the position with some genuine talent.
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