Ecommerce Analyst
Online retail is a living, breathing discipline, where product quality, marketing, social media, competitors’ campaigns, logistics and fulfillment, search optimisation and platform stability are all pushing and pulling performance in every direction. The task of the ecommerce analyst is to make sense of it all, and to put in place strategies to maximise profitability and minimise waste.
The good thing about this task is that pretty much any metric you could wish to follow is available online. Visitor tracking, site performance, customer satisfaction and all aspects of sales performance are available through digital means. The bad news is that the sheer volume of data available can be overwhelming. It’s the ecommerce analyst’s job to sort the wheat from the chaff, initially focusing on low-hanging fruit that can boost profitability, but ultimately drilling down into the minutiae to create sustainable profits and identify emerging risks and opportunities.
The skills required
Ecommerce analyst jobs are suited to those who like nothing better than to sit at a computer and look at endless streams of data, sorting and analysing it through spreadsheets and analytics software to mine for commercial benefits. Sometimes the problems and solutions are established and obvious, but it’s the ability to spot issues when they are still new and developing that makes an ecommerce analyst so valuable to any online retailer.
Any experience in ecommerce sales, marketing or logistics will be an advantage to the potential analyst, as a deep understanding of the territory helps them to identify issues more quickly.
Ecommerce Analyst Jobs in Kidderminster
With the huge conurbation of the Birmingham area four miles (7 km) of rural land away, Kidderminster is almost, but not quite, a part of it. With its next-door neighbour Stourport-on-Severn, however, it has an entirely different feel to it – definitely more of a town. The Worcestershire settlement is home to about 60,000 people is located 17 miles (27 km) to the south west of the centre of Birmingham, 14 miles (23 km) north or Worcester and 32 miles (50 km) south east of Shrewsbury. It has rail links to the north and south as well into Birmingham, and the M5 is 9 miles down the road.
Kidderminster’s most important single industry has traditionally been carpet making. The well known Brintons company set up in the town at the end of the eighteenth century, and to this day it has still not had the rug pulled from under its feet – it’s still a good local employer. Victoria Carpets is also based here, and again it is bucking the Industrial Revolution trend and staying in business. The town has a bustling town centre and a recently redeveloped shopping centre called Weaver’s Wharf, which is another key employer.
If you’re looking for Ecommerce Analyst work in Kidderminster, you could be in luck as it does still have something of an industrial base, even through the town itself is relatively comfortable – it’s also a handy commuter town for Birmingham and Worcester. The shopping centre and the good rail and road links also make it a likely place for logistics and supply chain operations to get started, so if you’re based in the town, do get in touch.
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Find your perfect ecommerce analyst role
At Cast UK, transport & logistics is one of a handful of specialisms we deal with, so employers trust us to find the cream of the crop when it comes to candidates.
So if you’re looking for an ecommerce analyst position, whether there’s one you’ve seen advertised here, or you just want to put the feelers out, your dream career change could be closer than you think. Just register below to start the ball rolling.
If you’re seeking an eCommerce analyst, call us on 0333 121 3345 and you’ll talk to an expert consultant who will be able to give you the best opportunity to fill the position with some genuine talent.
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